Leadership development levelUP!

levelUP! – Leadership development supported by AI

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levelUP! is Deutsche Telekom’s central platform for leadership development and offers managers an opportunity to develop future-relevant skills in line with Deutsche Telekom’s strategy and business priorities – through digital, flexible, and ultra-customized learning experiences.

Leaders structure their own individual learning journeys by combining carefully selected on-demand content, focused learning journeys, live sessions, and personalized coaching sessions. A core enabler of this ultra-personalized approach is Bryan, our AI-supported learning companion on levelUP! Bryan is on hand 24/7 to support leaders with clear explanations on Deutsche Telekom’s strategy, tailored recommendations based on the results of the pulse survey, practical support on core leadership topics, as well as intelligent navigation across the entire platform. In 2025, its innovative impact resulted in Bryan winning gold at Merit Awards in the “Innovation in HR Practices” category.

AI and innovation are core elements when it comes to leader development. 2025 saw a further intensification in the strategic focus of levelUP! – special learning journeys and offerings on DT’s strategy, the new InnovAItion Hub, the “Innovation in Action” learning journey organized in cooperation with IE University, as well as specific live sessions that combine strategy, innovation, and leadership experience.

“XDays” enable leaders to improve their understanding of customers and markets. In-person visits to customers and service contact points provide leaders with direct insight into operative business.

In 2025, levelUP! achieved 13,836 active users. 466 leaders took part in learning journeys on the DT strategy. Bryan, the AI learning companion, was actively used 1,500 times. XDays recorded 429 bookings. In total, 66,993 learning hours were completed on the platform.