Recruitment in Germany

Deutsche Telekom setting new standards as a top employer

k FTEs

In 2024, Germany once again recorded the largest share of new hires with over 2,400 new employees, 50.9 percent of whom were junior staff trained in-house. Worldwide, Deutsche Telekom hired more than 8,200 new employees, excluding the United States.  

The focus of Deutsche Telekom’s 2024 employer campaign was on IT jobs and their social impact as well as key topics such as work-life balance, appreciative cooperation among colleagues, inclusion, and recognition. The aim was to communicate the employer promise in a brave, humorous and appealing manner, and to position Deutsche Telekom as an attractive employer. Artificial intelligence was also creatively used in the content. In addition to campaigns and additional measures in the field of employer marketing, Deutsche Telekom also believes personal interaction is important in order to present a clear and transparent picture of the company. By attending trade fairs, events, including networking events, the company provides insight into its working world and career prospects.

In 2024, Deutsche Telekom was acknowledged as a Global Leading Employer and is therefore among the top 1 percent of the best employers in the world. It also ranks as one of the most attractive companies among students and is one of the largest training providers in Germany. The award for “Germany’s best training organization” from Capital magazine proves that the quality is right here too – both in terms of vocational training and dual study programs.