This is an overview of our key initiatives to promote the digital society. Since some values overlap, we have not added them up. An overall presentation of the sum can be found in the KPIs “Community Contribution – Digital Society” and “Beneficiaries – Digital Society” under Digital inclusion here in the CR report.
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Activity |
Cover |
Description |
Community Contribution |
Beneficiaries |
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Teachtoday and SCROLLER |
Deutsche Telekom excluding T‑Mobile US |
The online service “Teachtoday.de” supports families and educational professionals in various languages with practical tips and materials on safe media use. In Germany, the digital children’s media magazine “SCROLLER” teaches children aged nine to twelve media literacy with numerous interactive offers. |
433.3 thousand |
12.6 million |
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MINT Creating the future! |
Deutsche Telekom in Germany |
Under the motto “MINT Zukunft schaffen” (Creating a MINT Future), we are working together with the association “MINT Zukunft e. V.” to improve teaching and teaching in the STEM subjects (mathematics, computer science, natural sciences, technology) at schools and universities. We are also promoting the digitalization of school education. |
4.5 thousand |
1.8 million |
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DIGITAL@School |
Deutsche Telekom in Germany |
“DIGITAL@School” is a corporate community of Deutsche Telekom that aims to enable children to help shape the digital age in a self-determined way. Committed employees teach them how to use digital media responsibly and use materials from the “Teachtoday” toolbox. In addition, the children can learn about STEM subjects and take part in programming workshops from our employees. |
666.9 thousand |
10.6 thousand |
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T-Labs & T-Challenge |
Deutsche Telekom in Germany |
In cooperation with international universities, we want to facilitate access to scientific innovation through the research and development institute T-Labs. We finance endowed chairs and contribute to the promotion of young talent in the STEM subjects with local campaigns and events. |
2.6 million |
10 thousand |
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Telekom@School |
Germany segment |
Since 2000, the Germany segment has been offering internet access for educational purposes to all general and vocational schools nationwide with the "Telekom@School" project, free of charge or at a significantly reduced price. |
10.9 million |
6.6 million |
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Education tariff |
Germany segment |
With this tariff, students can access digital learning content on the go, send homework or participate in video chats while homeschooling. The offer can also serve as a temporary substitute for an internal internet connection for schools. It is free to deploy and the data volume is unlimited. |
6.6 million |
137.6 thousand |
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Smart School and Experience IT |
Germany segment |
The Germany segment supports various initiatives of the digital association Bitkom e.V. The “Smart School” initiative promotes contemporary education and digital transformation in schools. Every year, schools that are pioneers of digital education are awarded the title of “Smart School”. With “erlebe IT”, the association has been strengthening digital skills in schools through interactive teaching materials since 2009. |
53.1 thousand |
210.8 thousand |
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AwareNessi – the fantastic Security Activity Book |
Germany segment |
“AwareNessi” is a digital magazine from Deutsche Telekom Security GmbH that playfully sensitizes children and adults to dangers on the internet. The regularly published issues are available in several languages and deal with current information security topics. |
56.9 thousand |
– |
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Project 10Million |
Segment USA |
Since 2020, T‑Mobile US has been providing students with free or low-cost services and devices as part of the “Project 10Million” program. |
–a |
6.7 millionb |
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Telekom 4 the University of Montenegro |
Europe segment |
Crnogorski Telekom provides free 1 Gbit/s internet access to the University of Montenegro. This allows all employees and students to become part of a larger scientific network and exchange data and information. |
143 thousand |
150 |
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Tools for Modern Times |
Europe segment |
“Tools for Modern Times” is a program for safe children’s behavior on the internet by Hrvatski Telekom and the Faculty of Education and Rehabilitation Sciences of the University of Zagreb. |
64.3 thousand |
4.1 thousand |
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Hello Parent |
Europe segment |
“Hello Parent” (Hello Szülő) is a platform from Magyar Telekom for families. Launched in 2023, it supports parents in navigating the digital world. The site features articles, interviews, podcasts, videos, downloads, tips from professionals, and online games. In addition to the website, there are social media communities and a series of events on various parenting topics. |
481.8 thousand |
1.4 million |
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EDUINO School Platform Support |
Europe segment |
In North Macedonia, Makedonski Telekom is supporting the digital education platform “EDUINO” together with UNICEF. This is based on crowdsourcing and can be used free of charge. |
9.5 thousand |
32 thousand |
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Wise up |
Europe segment |
“Wise up” (Zmudri) is a media platform funded by Slovak Telekom by and for young people. The content focuses on the impact of digital technologies on young people’s relationships, among other things. |
40 thousand |
14.9 thousand |
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#HejtOutLoveIn |
Europe segment |
T‑Mobile Polska has launched an awareness campaign against hate on the internet together with the Sexed.pl Foundation. "HejtOutLoveIn" equips the young generation with tools and knowledge to counteract hate and focus on positive feedback – both online and offline. |
403.3 thousand |
652.6 thousand |
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ConnectedKids |
Europe segment |
In Austria, Magenta Telekom has been providing more digital literacy in the classroom since 2013 with “ConnectedKids”: The offer includes free digital workshops, technology such as tablets and mobile internet, and pedagogical expertise. |
90.2 thousand |
78.3 thousand |
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National STEM & Robotics Education |
Europe segment |
In Greece, the NGO for educational robotics and science WRO Hellas, in cooperation with the OTE Group, has once again hosted the “National STEM & Educational Robotics” competition. In the final of the competition, students from primary and secondary schools presented automation and technology solutions for a smart city that is friendly to people and environmentally friendly. |
69.2 thousand |
48.7 thousand |
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No Hate Speech Youth |
Europe segment |
In North Macedonia, Makedonski Telekom is working with UNICEF to support the youth movement “No Hate Speech”, which is supported by young people and addresses hate on the internet through educational work, formats of joint design, campaigns and concrete actions. |
105.4 thousand |
1.1 thousand |
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Graduates of Bullying |
Europe segment |
In Slovakia, Slovak Telekom offers support services against cyberbullying among students with “Graduates of Bullying” (Absolventi šikany) – from comprehensibly prepared information to psychological support. |
40 thousand |
48.7 thousand |
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Parental Guide |
Europe segment |
T‑Mobile Czech Republic supports parents with a printed guide and supplementary online content to better understand their children’s digital lives and to accompany them safely and responsibly. |
18.8 thousand |
448.5 thousand |
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Connected Schools |
Europe segment |
In Greece, OTE Group provides high-speed nternet connections to 574 remote schools nationwide with “Connected Schools” and complements the connection with the provision of a T tablet. |
1.2 million |
23.6 thousand |
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Child Alert |
Europe segment |
“Child Alert” is a warning system triggered by the Polish police that accompanies T‑Mobile Polska through information and social media measures; customers can voluntarily register for photo alerts via MMS to be informed in critical missing person cases. |
37 thousand |
68.8 thousand |
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Magenta Life – Schools of Tomorrow |
Systems Business segment |
In Slovakia, Deutsche Telekom IT Solutions Slovakia has been promoting media literacy among elementary school students since 2014 with “Magenta Life – Schools of Tomorrow”. The aim is to promote the responsible use of digital media and to prevent cyberbullying and disinformation on the internet. |
16.9 thousand |
2.7 thousand |
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Activity |
Cover |
Description |
Community Contribution |
Beneficiaries |
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Telekom Academy |
Germany segment |
The Telekom Senior Citizens’ Academy, which has been in existence since 2022, makes it easier for older people to enter the digital world, for example with workshops, and supports them in using digital devices such as tablets. |
–a |
2.7 thousand |
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Network of generations |
Europe segment |
In Poland, T‑Mobile Polska promotes the digital participation of senior citizens through the “Network of Generations” initiative, e.g. by equipping senior citizens’ facilities with laptops and providing free video courses and other training materials. |
42.9 thousand |
9.1 thousand |
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Courses to promote media literacy in senior centers |
Europe segment |
In the Czech Republic, T‑Mobile Czech Republic volunteers supported courses to promote media literacy among senior citizens. They deal with topics such as the use of smartphones and apps as well as cybersecurity. |
30.5 thousand |
16 thousand |
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Activity |
Cover |
Description |
Community Contribution |
Beneficiaries |
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No Hate Speech, media literacy workshops incl. Teachtoday, SCROLLER, Today we save the world! A little. and |
Deutsche Telekom exluding T‑Mobile US |
With the initiative “No Hate Speech”, we are working together with many partners to promote respectful coexistence on the internet. Our measures aim to sensitize society and enable it to live and defend basic democratic values on the internet. We provide multipliers with training material, e.g. on the “Teachtoday.de” platform. |
344.4 thousanda |
6.5 milliona |
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Social tariff |
Germany segment |
In Germany, we offer low-income customers and people with disabilities discounted landline connections via the “social tariff”. |
2 million |
45.3 thousand |
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Framework agreements for fire brigades and paramedics |
Germany segment |
In Germany, all fire brigade members (approx. 1.3 million nationwide in professional, factory, volunteer and youth fire brigades) can take out the fire brigade tariff at special conditions. |
1.7 million |
54 thousand |
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Number against grief and telephone counselling |
Germany segment |
Since 1991, we have been a cooperation partner of “Nummer gegen Kummer” in Germany. The association is a competent contact for children, young people and parents with worries and problems. All calls to the counselling hotlines are free of charge. |
–b |
1.7 million |
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Telekom Foundation |
Germany segment |
The Deutsche Telekom Foundation is one of the largest educational foundations in Germany. It has been supporting STEM projects in Germany for over 20 years. The foundation is committed to a modern education system that prepares young people for global issues such as digitalization, climate change, electromobility or biodiversity loss, and promotes cooperation between different places of learning. |
5 million |
– |
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Ukraine aid |
Germany segment |
We continued to support the Ukrainian population in the reporting year as a result of the Russian war of aggression on Ukraine: We continued to offer a special prepaid tariff for refugees from Ukraine in Germany. |
2 million |
351 thousand |
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Telekom Help Videos |
Germany segment |
The YouTube channel “Telekom Hilfe” and our landing page offer numerous videos on mobile communications, landlines, the internet and television, which provide users with practical tips and help to strengthen media literacy. |
330.2 thousand |
4.2 million |
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Chatting network |
Germany segment |
In Germany, we provide a free telephone number and technical infrastructure for the hotline against loneliness initiated by Malteser Hilfsdienst. |
298.5 thousand |
9 thousand |
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Be Now Generation |
Europe segment |
In Hungary, Magyar Telekom promotes intergenerational exchange on the topic of media literacy with “Be Now Generation” (Netrevalók): Secondary school students teach older people how to use digital tools. |
26 thousand |
8.6 thousand |
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Magenta Experience Center |
Europe segment |
In the Czech Republic, the Magenta Experience Center of T‑Mobile Czech Republic offers various educational programs and events for schools and other interested parties on the topic of digital participation through media literacy. |
– |
10.5 thousand |
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Digital Academy for NGOs |
Europe segment |
T‑Mobile Czech Republic’s Digital Academy promotes the media literacy of NGO employees through free training courses. |
9.9 thousand |
3.8 thousand |
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Nohatespeech Campaign |
Europe segment |
In cooperation with the non-profit organization In IUSTITA, T‑Mobile Czech Republic has been offering legal and social assistance to victims of hate crime since 2023. In addition, the partners jointly promote “Flaw in the Law”: The campaign draws attention to the lack of legal protection for people exposed to hate crimes. |
– |
7.8 thousand |
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Safe on the internet |
Europe segment |
In Poland, T‑Mobile Polska is raising awareness of the need for greater online security as part of its “Safe on the Net” initiative. |
120.2 thousand |
944 thousand |
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Activity |
Cover |
Description |
Community Contribution |
Beneficiaries |
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Design for All |
Deutsche Telekom excluding T‑Mobile US |
With “Design for All”, we promote barrier-free and non-discriminatory access to our products and services. We strive to take into account a broad spectrum of human diversity in our product development process – in addition to different physical and mental abilities, other dimensions of diversity such as age or gender. |
1.4 million |
101.5 thousand |
Service for deaf and hard of hearing people |
Germany segment |
In Germany, we offer deaf and hard of hearing people advice on products and services and on contract issues – via video-based live chat and in sign language. |
292.4 thousand |
3.3 thousand |
Deaf tariff |
Germany segment |
Since 2007, the Germany segment has been offering a reduced rate for the deaf. |
96.2 thousand |
3.9 thousand |
Special rate for people with disabilities and non-profit organizations that support people with disabilities |
Europe segment |
In Montenegro, Crnogorski Telekom promotes the digital participation of people with disabilities through reduced tariffs and free internet access. The offer is also aimed at non-profit organizations that support people with disabilities. |
102.1 thousand |
2.2 thousand |
Program for the inclusion of hearing-impaired people |
Europe segment |
In the Czech Republic, all T‑Mobile Czech Republic shop employees can communicate with hearing-impaired people via a speech transcription app. Thanks to voice transcription, the info line of our Czech subsidiary is also accessible for hearing-impaired people. |
17.4 thousand |
610 |
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Activity |
Cover |
Description |
Community Contribution |
Beneficiaries |
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TechBoost |
Germany segment |
In Germany, we support founders in their search for talent and the networking of people with our start-up program “TechBoost” and hold (digital) innovation workshops. In addition, the program helps start-ups in the areas of sales and marketing, provides access to our customer network and supports them with up to EUR 100,000 in credit for the Open Telekom Cloud. |
1.9 milliona |
2.6 thousand |
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Hello Business |
Europe segment |
With “Hello Business” (Hello Biznisz), Magyar Telekom supports Hungarian medium-sized companies with challenges in the areas of business administration, human resources management, marketing, sales and finance. |
– |
374.8 thousand |
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Activity |
Cover |
Description |
Community Contribution |
Beneficiaries |
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#equalesports |
Deutsche Telekom in Germany |
Together with SK Gaming and the esports player foundation, we have been campaigning for equal rights and equal opportunities for female and non-binary players in Esports and gaming since 2021 with the “#equalesports” initiative. The goal of “#equalesports” is to create role models and thus bring about positive changes in society. |
–a |
2.6 thousand |
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Girls’Day |
Deutsche Telekom in Germany |
”Girls’Day” is a one-day career and study orientation project aimed specifically at 11- to 16-year-old girls. As part of the initiative, we hold workshops and other events in Germany every year to introduce the participants to scientific, technical and commercial professions. |
223.8 thousand |
1.1 thousand |
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Femtec |
Deutsche Telekom in Germany |
As a cooperation partner, we support “Femtec”: The initiative supports female IT talents with various measures such as special training and networking. |
94.4 thousand |
80 |
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ENTER |
Europe segment |
In Slovakia, Slovak Telekom is campaigning for better content in IT lessons as part of the “ENTER” educational program. For girls in primary and secondary schools, our Slovakian subsidiary also organizes workshops and clubs on the subject of IT. |
8 thousand |
2.5 thousand |
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